Saturday, October 4, 2008

Be All You Can Be... in the Army of Women

October is breast cancer awareness month in the USA, as I'm sure all of you know. It's almost impossible these days to not be bombarded by pink everywhere you go!

The success of the breast cancer awareness movement in the last 20 years or so has been truly remarkable and inspiring (if a little envy-inducing for those of us who advocate primarily for another type of cancer). Huge scientific progress has been made thanks to the hundreds of millions of dollars (if not more) that have been raised by various breast cancer organizations, like Susan G. Komen for the Cure and the Avon Foundation.

There is a new initiative on the breast cancer scene this year, and it's a revolutionary one! The Army of Women, a joint initiative of the Avon Foundation and the Dr. Susan Love Research Foundation, has set a goal of recruiting one MILLION healthy women to volunteer for breast cancer prevention research studies. The Army of Women launch was recently announced on the Today Show (click here to see!).

Leave it to women to take such an incredibly proactive approach in helping to eradicate this devastating disease. Very cool.

For more information, and to join the Army of Women, click here.

You go girls!

1 comment:

Laura said...

Hi! I just stumbled across your blog and was sad to see you haven't blogged since 2008! Nevertheless, I love the idea behind your blog and am looking forwards to reading more posts.